soften up

phrasal verb·1 sense·particle up

Meanings

1

Gradually weaken someone's resistance so they become easier to persuade

Why “up”? People or conditions get ready before the main action begins.

He bought her flowers to soften her up.
He bought her flowers to weaken her resistance and make her easier to persuade.
The ads softened voters up before the speech.
The ads made voters easier to persuade before the speech.

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He bought her flowers to soften her up. What does it mean?

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